Investors have traditionally been seen as intimidating entities who entrepreneurs must dance for, cap in hand, to raise funds. But times have changed rapidly.
30.12.2021
In the world of marketing, trends, techniques and norms change frequently. Techniques that were considered as the key players have faded with new ones taking over the market. There is a popular saying, "there are decades where nothing happens, and there are weeks when decades happen.”
29.12.2021
Are you good at inbound marketing? Would you consider yourself technically proficient? Have you ever closed a high-dollar sale? Could you balance your company’s books in a pinch?
28.12.2021
The combined value of European-founded deeptech companies now exceeds $845B, and counting. Since 2010, the percentage of European venture capital being funnelled into deeptech companies has more than doubled, and 2020 saw investments into the sector surpass €10B.
28.12.2021
Draft legislation recently published by the European Commission, would require companies in the EU employing gig economy workers to prove that they are employees. This would ensure they have access to sick pay, holidays and other employment rights.
27.12.2021
We are typing anything and everything into search engines and on social media. And with the rise in activism, quest for authenticity, social good, meaning and purpose, branding is getting personal.
27.12.2021
Every week, Maddyness brings you the latest investment news from the UK startup ecosystem. Here's a recap of this week's investments.
24.12.2021
Companies of all sizes are realising that making are effort outside of the office is good for business and are embracing ESG (environmental, social and governance) or, as it’s more commonly known, sustainability.
23.12.2021
Constant 'doing' comes at a price, and we become enslaved by our doings. They rule our business and home lives as if we have stepped onto a doing travelator with no end. There is pressure to do, deliver and – of course – delete from the to-do list.
22.12.2021
Improving your Google SEO rating is important for growth and to maintain your authority within your sector. However, the rapidly changing SEO sphere and keyword matches make it hard to know how specific or generalised you should be with your keyword research.
22.12.2021
When a business relationship sours, it’s not a relationship worth saving. I’m a total team player. But even after 20+ years and 14 startups, I’ve never been a cofounder. Not once.
21.12.2021
Advertisers in the UK will have spent £27.7B on digital ads by the end of 2021. Globally, this number will reach a whopping $455B, which is a 20% increase compared to the year before according to the latest study by eMarketer.
21.12.2021
Maddyness caught up with David Abrahamovitch, CEO of independent coffee chain, Grind, to find out how he led the business to new heights during one of the hospitality industry's most challenging years.
21.12.2021
McDonald’s UK & Ireland has rolled out a new-build restaurant in Shropshire, which it claims is its first to meet net-zero carbon regulations in its construction and operations. The building was constructed using a range of recycled materials, including cladding made from recycled IT equipment, a drive-thru lane using recycled tyres, internal wall signs made from waste coffee beans, and kerbsides constructed from recycled plastic bottles.
20.12.2021