Actus

Un must have pour nos lecteurs, cette rubrique "Actu" revient sur l’actualité chaude de l’écosystème entrepreneurial français : annonces financières et gouvernementales, rachats, mouvements etc.
THE + RECENT
Offsetting the carbon in your weekly shop
German challenger bank Tomorrow will offer a carbon emissions calculator on its banking app, in partnership with the fintech ecolytiq and Visa. The carbon footprint of Tomorrow customers’ Visa transactions will be calculated by ecolytiq, based on the Open Standard for Payment Transactions from the Organisation for Sustainable Consumption.
" Fred Fullerton
12.07.2021
Offsetting the carbon in your weekly shop
MaddyFeed brings you what you need to know about Wise's listing on the Stock Exchange
Every week, Maddyness curates articles from other outlets on a topic that is driving the headlines. This week, we're talking about the debut of UK fintech, Wise on the London Stock Exchange.
News by " Abby Wallace
12.07.2021
Wise goes public on the London stock exchange
Prime Minister opens Bulb HQ in London
As more companies globally become interested in Green Energy, UK leader in the sector, Bulb, has welcomed Prime Minister Boris Johnson to open the London HQ. The visit comes as the company prepares to launch a new internship scheme for young people interested in green tech.
News by " Maddyness UK
10.07.2021
Prime Minister opens Bulb headquarters in London
Northern Affinity launches ‘My Northern Christmas’ campaign to support North’s bounce back
As Christmas parties moved online in 2020, the hospitality industry suffered huge losses. In order to help businesses bounce back, The Northern Affinity is bringing the profitable Christmas period to the summer.
News by " Abby Wallace
09.07.2021
Northern Affinity Launches ‘My Northern Christmas’ Campaign to Support North’s Bounce Back
Sustainable biomanufacturing, student finance and flight-free travel in this week's MaddyMoney
Every week, Maddyness brings you the latest investment news from the UK startup ecosystem. Here's a recap of this week's investments.
Decoding by " Maddyness UK
09.07.2021
Maddymoney startup investment-news
When hiring... do you believe in nurture or nature?
In the Walt Disney motion picture Million Dollar Arm, based on a true story, two young Indians, Rinku Singh and Dinesh Patel are discovered by a sports agent named J.B Bernstein who wondered, while watching TV passively, what would happen if someone brought a cricket player into Major League Baseball?
Tools by " Caroline Franczia
09.07.2021
Female-led businesses are facing an investment slump
Angel investors are key to the early growth of a business, providing not only significant financial backing but also advice and guidance. But data provider mnAI has recently revealed that the number of women employed in investment has dropped dramatically over the past five years, meaning that female-led businesses have also seen an investment slump.
News by " Abby Wallace
08.07.2021
mnAI reveals female-led businesses see decrease in funding from investors
Twelve universities join forces to launch impact investment fund
With mission-driven companies increasingly out-performing more traditional business models, twelve universities have come together to meet the demand for early-stage finance among university social ventures.
News by " Abby Wallace
08.07.2021
Twelve universities join forces to launch impact investment fund
Audio branding: heard any great businesses lately?
How does a business build a sonic identity for your brand? There is a well-understood visual language where text and colour can be used to evoke specific moods and drive us act, such as clicking a link to view more information about a product or service. How can audio enhance these messages?
Decoding by " David Howell
08.07.2021
Audio branding: heard any great businesses lately?
Is the future of the workplace hybrid?
It’s been said before, but I guess we’re going to say it again… sometimes it takes something as radical as a pandemic to really sort stuff out and understand what really works and what doesn’t.
Opinion by " Jill Farmer
07.07.2021
Is the future of the workplace hybrid?
Parcel Tracker goes green
Online deliveries have increased dramatically within the last year. But with ecommerce skyrocketing, parcel tracking and delivery companies should consider how packages can be delivered sustainably. For this reason, Parcel Tracker has announced the launch of its new carbon-neutral programme that offsets the emissions created by online deliveries.
News by " Abby Wallace
07.07.2021
Parcel Tracker goes green
With Amazon destroying millions of unused items every year, what are we going to do about electronic waste?
In the second part of The Repairability Report, a four-part article series from Maddyness UK and France, we dissect the UK’s new proposals for tackling e-waste – asking whether, with giants like Amazon to contend with, they will be enough.
Decoding by " Florence Wildblood
07.07.2021
With Amazon destroying millions of unused items every year, what are we going to do about electronic waste?
Doritos and Poplar Studio to use AR tech in a campaign to encourage live music fans back to events
With a lack of in-person events, including festivals, gigs and live music, brands have been looking at alternate ways to recreate popular experiences through digital-first solutions. AR technology has proven to be invaluable in creating interactive online experiences to be enjoyed from home.
News by " Abby Wallace
07.07.2021
Doritos and Poplar Studio to use AR tech in a campaign to encourage live music fans back to events
5 Digital marketing trends and innovations for 2021
When you’re in need of cooking assistance mid-process, you ask Alexa to help you out with measurement conversions. On the way to a brand-new restaurant downtown? You check out their Facebook reviews and Google ratings. If you’re bored on your commute to work, you’ll likely check out Instagram stories and posted videos, but sans the sound.
Tools by " Sophia Smith
07.07.2021
5 Digital marketing trends and innovations for 2021

Maddyness Factory

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