The Vurger Co

PITCH

Our co-founder Neil suffered with debilitating stomach issues and no doctor or test could pin-point the cause. With a big birthday impending, we took the time to travel to California and discovered a whole new wave of plant-based living! The amazing tastes and textures were like nothing we had experienced and certainly weren’t available in London at the time in 2016. Making our way back to London and settling back into our day to day lives, we couldn’t believe how restricted our diet was. We couldn’t access great fresh vegan food packed with flavour that didn’t have a base of seitan or a substitute that was nutritionally obsolete. So we immediately knew that there was an incredible opportunity to create a restaurant concept that made vegetables the main event, in fun, interesting and fresh new ways.