The online masterclass will cover the second phase of our Compass framework, comprising of three parts; crafting an innovation thesis, building a robust business case, and defining an execution roadmap. You’ll then be able to learn more about different execution vehicles from experts around Rainmaking, giving you a view of what each could do for your corporate innovation efforts, and how you can take the steps to turn insight into action.

Who is this session for?

This is a great session for corporate leaders that want to take the first step towards building an innovation strategy or redefine an existing approach.

Here’s what you can learn:

1. Why an innovation thesis is crucial for focusing your efforts
2. How to serve customer needs by examining the customer journey
3. Why it’s essential to build a business case for innovation
4. How to pursue growth through a clearly defined execution roadmap
5. What are the different execution vehicles available to you