Tools#Maddy101
Read time: 06'28''
22 June 2021
Your subscription product has customers, now what?
Unsplash © Mihai Lazar

Your subscription product has customers, now what?

When my startup signed its first subscription customer, it was a good day. When my startup signed its 100th subscriber, it was a better day. But then I started thinking, now what?

Why subscription pricing is a double-edged sword

Automation is your way out of the death spiral

DON’T automate marketing

DO automate sales

DO automate onboarding

DON’T automate support

DO automate reporting

DON’T automate hiring

DON’T automate direct functionality

DO automate indirect functionality

This article was originally published on Medium by Joe Procopio

Joe Procopio is a multi-exit, multi-failure entrepreneur. He is the founder of startup advice project TeachingStartup.com and is the Chief Product Officer of mobile vehicle care and maintenance startup Get Spiffy. You can read all his posts at joeprocopio.com