Actus

Un must have pour nos lecteurs, cette rubrique "Actu" revient sur l’actualité chaude de l’écosystème entrepreneurial français : annonces financières et gouvernementales, rachats, mouvements etc.
THE + RECENT
Meet CIRCA5000, the impact investing app aimed at the next generation of investors
As part of our quick fire questions series – or QFQs – we spoke to Tom McGillycuddy, cofounder of CIRCA5000, about impact investing, new market demographics, and powering the retail investment universe.
Portfolio by " Tom McGillycuddy
14.04.2022
Meet CIRCA5000, the thematic impact investing app aimed at the next generation of investors
Does crypto threaten or strengthen sport’s relationship with its fans?
The past decade has seen sport’s relationship with money come firmly under the spotlight. The $600B global sports market has drawn in vast swathes of investment from all corners of the globe. Football has attracted club acquisitions from Saudi royalty and Russian oligarchs, and now even tech billionaires.
Opinion by " Simon Lovick
14.04.2022
Does crypto threaten or strengthen sport’s relationship with its fans?
Sponsored posts put influencers’ credibility at risk – but what's the alternative?
I grew my startup Grafomap to a £1.1M revenue with the help of influencer marketing. That was six years ago. Since then, influencer marketing has changed a lot – and not for the better.
Opinion by " Rihards Pīks
LISTEN TO THE ARTICLE
13.04.2022
Sponsored posts put influencers’ credibility at risk – but what's the alternative?
Meet Raptor, the student marketing agency creating brand loyalty and career opportunities
As part of our quick fire questions series – or QFQs – we spoke to David Burgman, CEO and founder of student marketing agency Raptor about engaging with Gen Z. We discuss innovative campaigns, brand loyalty and what universities and brands can do to prepare university students for their careers.
Portfolio by " David Burgman
13.04.2022
It’s time to reflect on mental wellbeing in the workplace
It’s hard to believe that we are two years on from the first Covid-19 lockdowns. Everything changed seemingly overnight. What once felt unusual now feels commonplace - it’s easy to forget the turbulent change people have experienced.
Opinion by " Asim Amin
12.04.2022
It’s time to reflect on mental wellbeing in the workplace
ESG Investing gets specialised: and it’s all good news for people, the planet, and investors
Almost all VCs as well as more established funds have created portfolios for which ESG factors have been integrated into the investment process, and that’s great news for society and the planet. As ESG investing has taken off, the whole field has become more specialised, as investors look more deeply into specific sectors and technologies that can do the most good. For 2022 and beyond, we’re seeing four major trends that we believe will garner interest in the ESG investing community.
Portfolio by " Gen Tsuchikawa
11.04.2022
ESG Investing gets specialised: and it’s all good news for people, the planet, and investors
Good investors understand the nature of the technology, a profile of APEX Ventures
In the ever-growing investment landscape, funds are multiplying and diversifying, and for startups there is more to raising investment than the money and the media moment. With #QVCS Maddyness profiles funds to give founders and entrepreneurs the information they need to choose the right investor. Today, we interview Dr. Diana Röttger, Principal, APEX Ventures.
Decoding by " Dr. Diana Röttger
11.04.2022
The importance of maintaining company culture when scaling
When starting a business, the culture you want to create is likely to be one of the first things you talk about; it’s an essential ingredient in building a team of people who hold the same principles and will work to achieve common goals. But it’s all too easy to let that culture slip down the priority list as your business grows.
Opinion by " Kristian Gjerding
11.04.2022
The importance of maintaining company culture when scaling
The IPCC is clear – this decade is our last chance to prevent dangerous levels of climate change
The Intergovernmental Panel on Climate Change (IPCC) has released the third instalment of its Sixth Assessment Report, a comprehensive climate assessment that comes out every five-to-seven years.
Decoding by " Anja Pries
11.04.2022
The IPCC is clear – this decade is our last chance to prevent dangerous levels of climate change
Breathing: three ways that it affects your business life
To celebrate World Breathing Day on Monday, Bridget Rooth shares her tips on how to approach different breathing techniques to alleviate stress, improve general wellbeing and tweak poor posture.
Tools by " Bridget Rooth
09.04.2022
Breathing: three ways that it affects your business life
AI-powered insect mini-farms, satellite kitchens, and smart prosthetics all feature in this week's MaddyMoney!
Every week, Maddyness brings you the latest investment news from the UK startup ecosystem. Here's a recap of this week's investments.
Decoding by " Maddyness UK
08.04.2022
Maddymoney startup investment-news
Meet Minimum, the company that wants to calculate, report on, and reduce your carbon footprint
As part of our quick fire questions series – or QFQs – we spoke to Chris Winchurch, acting CEO and cofounder of Minimum, about calculating a businesses carbon footprint, understanding carbon emissions, and why Minimum is a sophisticated decarbonisation partner.
Portfolio by " Chris Winchurch
07.04.2022
Meet Minimum, the company that wants to calculate, report on, and reduce your carbon footprint
What have we learned about management two years after the first lockdown?
Looking back two years ago, I think about managers who were, in an instant, shoved into leading teams and businesses from the isolated confines of their homes. Having to navigate lockdowns was stressful enough. Let’s not forget that it was on top of a global health pandemic, the end of which no one had sight.
Opinion by " Sathya Smith
07.04.2022
The future of the office: How to maintain a sense of team in a hybrid environment
Content vs comedy: How the art of humour is helping banks thrive on social media
Fintechs have challenged institutional banks in more ways than one. Maddyness UK spoke to Rochana Shrestha, social content creator at Monzo, and Cat Anderson, EMEA head of marketing at Sprout Social, about stand-up comedy, data-driven marketing campaigns, and building brand loyalty by being funny online.
Portfolio by " Jamie Walker
07.04.2022
Content vs comedy: How the art of humour is helping banks thrive on social media

Maddyness Factory

The Maddyness teams have been committed for over a decade to the most innovative companies in France and those closest to entrepreneurs. Every day, we are committed to promoting your operations, to creating the best content for you, in all its forms. Want to work with the favorite media of entrepreneurs? Us too.